WELLA Illumina Color Permanent Hair Color, No. 8/1 Light Ash Blonde, 60ml 8005610542485

I have used this product several times before and it is always consistent in how in turns out.I use it with Welloxon Perfect developer 6/20 on recently bleached hair and the colour is always as expected, so no complaints :)Also just wanted to add, the PRO date on the box is the date of production, not expiry date, so don’t be concerned about comments saying it is an out of date product. Most hair dyes, toners, etc do not come with an expiry date listed, but the general consensus seems to be that they will last for about 3 years after production if they are not opened and kept in a cool, dry place.

I will always go to wella for my hair colour over a box dye as it works so well and the colour isn't brassy at all, I use this with welloxton 20% volume as is recommended and the colour is even all over.

Great job on my hair!

Love the result of Illumina colour.It's permanent but does fade after a few washes. The majority of colour is there, but it does fade.I'd still buy it again.

Great toner!I have patchy yellow ends and lighter orange roots. I mixed this with 20vol developer on a 1:1 ratio and left it for around 30-40 mins. Now my hair is ashy blonde, my roots are ever so slightly darker but not noticeable. Been a few weeks and hair is still toned!

Very happy with product and will buy again but will mix it with 8/ to give a slighter less brown look for me, personally.

I’m not a professional hairdresser so I can’t give 100% review on whether it’s good or not

It went slightly darker than expected for light ash blonde, however it took away all orange tones I had and my hair is a lovely ash colour!