Better Not Younger Silver Lining Purple Shampoo for White & Gray Hair for Women Over 40 - Brightening & Toning Formula Neutralizes Yellow & Brassy Tones – Volumizing & Nourishing - 8.4 fl oz

Why did you pick this product vs others?:It had good reviews for gray hair. I have been using it for awhile and I like how my hair looks and it feels soft. I have gray hair with purple highlights.

Perfect. Hair looks great

Ever on a quest to find a product that will neutralize the yellow streaks in my silver hair, I read all the product reviews and gasp at some prices and gave this brand a try. It's good. It helps. It's not exorbitantly priced. But it's not the magic product I continue to seek. It's better than some I've tried that turn my scalp purple or have to stay on my hair until the hot water in the shower gets cool. I'll finish this bottle and probably try another brand next.

Love this shampoo! It works to keep that yellowish color from showing up in my otherwise silver hair. Worth the money. The conditioner... meh. Shampoo - awesome.

As described. Just what I was looking for.

This is THE WORST shampoo i have ever used. I have naturally curly gray hair that had been dyed blonde. First, there are no instructions on the bottle. I had to read reviews on what to do. Second IT DID NOTHING to reduce the brassiness and the remnants of blonde. Okay, I could live with wasting $30 if it as decent shampoo but it turned my hair to absolute STRAW after the first wash. DO NOT WASTE YOUR MONEY on this. Try a cheaper purple shampoo. Even if the cheap shampoo ruins your hair you won’t be out $30,

Purple shampoo, nice lather but after washing yur hair with this product your hair becomes sticky and tangles easily. No discernable fragrance.

Excellent shampoo for the silver haired ladies! Absolutely takes care of the yellowing problem!’