ELLA BELLAELLA BELLA® Titanium Flat Iron Hair Straightener (with Infrared) • Professional Straightening Iron • Digital Display to Accurately Control Temperature • As Featured in Good Housekeeping

Why did you pick this product vs others?:I love this flat iron! As someone with curly hair, finding a tool that can truly smooth and straighten my hair—even in the most humid conditions—has been a challenge. This flat iron delivers flawless results every time. My hair stays sleek, soft, and frizz-free all day.I’ve been loyal to high-end salon brands for years, but honestly, this one is just as good—if not better. I especially appreciate how quickly it heats up and the ability to choose my own heat setting. It gives me the control I need without damaging my hair.

This straightener is awesome! It grips well and when I use a heat protectant my hair is so shiny. I also love that I can adjust the temperature lower than store quality straighteners because my hair is super fine and thin. Overall it’s the best one I’ve ever purchased and it’s made with quality materials that will last. It’s worth the price. Definitely recommend!

This is the first hair striaghtener I have purchased and from my first use, it was so easy to use. Better than that, the results were excellent with straight hair that had a great shine to it. I'm very susceptible to humidity effects where I live and this has continued to give my hair smoothness without frizzing in between shampoos. I love the fact that you can easily read the temperature and control it. The infrared technology of this product assures me it's safe for my color-treated hair. The customer support is great in answering promptly any questions one might have in using the product. It's lightweight and comfortable to use. I highly recommend this to anyone looking for a quality product that does exactly what it says!

Best Flat Iron Ever!! I have curly hair and have purchased many Flat Irons in the past. As soon as it arrived to my house I opened it and plugged it in. First off the boxing of this item was very nice, and I love that it came with a glove and a carry bag. Once it heated up, I took it to a piece of my curly hair an it straightened it so nice n Flat, left it shiny and sealed the ends for a no frizz look, great heat level, and doesn't pull my hairs, perfect grip to hold and not burn your hands. This Flat Iron is AMAZING, it totally exceeded my expectations, well worth the price, great buy! I will recommend this to my hairdresser that's how lovely it truly is, very professionally made.❤️ ♥️♥️♥️

Why did you pick this product vs others?:This is probably the best flat iron I have owned. Its plates move very smoothly on my hair. It’s good for curling ends too if you want to. It has a feature that makes it vibrate when you clamp the plates down on your hair. I use this feature for satisfaction like when you scan an item at the store and hear the beep so you know it scanned. That’s what the vibrate does for me. You can turn that feature off if you don’t like it. It heats up to 450 degrees or you can turn the temp down lower. It also has an automatic off after 60 minutes. I straighten my hair faster than ever and it stays that way until I wash it. I picked this product because it had good reviews and it was priced great and well worth the money.

I was hesitant to get this since I own plenty of flat irons, hair dryers, electric brushes and everything in between to style my chemically treated hair. I have long, one length, naturally wavy hair as well and I like my hair pin straight and frizz free and usually that is the effect I get from a professional at a beauty salon and not from a $65 flat iron. I caved in and bought it.I do believe weather always impact the final result from any hair style. Since I live in California, the weather is usually dry. Well, the very first time I used this flat iron, my hair looked like it came from a beauty salon: smooth, healthy looking, frizz free and amazing. I was pleasantly surprised with the results. However, I was still hesitant and told myself I was going to take this flat iron to a real test drive and pack it with me during my Caribbean vacation, two weeks later. We are talking about hot, muggy 100% humidity, rain at times and this flat iron truly delivered: no spongey hair, no frizz, just smooth and AMAZING hair during my whole trip!!! I felt for the first time that a flat iron TRULY delivered on its promise. WAY BETTER than higher end flat irons that I have had in the past.Try it out for yourself and be amazed with the results. Thank me later! 😄

I have thick, long hair and I’ve always dreaded straightening it because it takes so much time. But this straightener has completely changed the game for me! It heats up quickly, glides smoothly through my hair, and straightens it faster than any other tool I’ve used before. I’ve tried several brands over the years, and nothing has worked as efficiently or effectively as this one.It leaves my hair sleek, shiny, and frizz-free without having to go over the same section multiple times. I’ve saved so much time getting ready in the mornings – which is a huge win! If you have thick or hard-to-manage hair, I highly recommend giving this straightener a try.Thank you, Ruth, for recommending it – I love it!

For the price, it’s definitely worth buying!! Heats up in seconds and runs very smoothly! Doesn’t tug on any hairs while running it through. The straightener leaves my hair shiny, smooth and lasts all day! (: