NOW FoodsSupplements, Sunflower Lecithin with naturally occurring Phosphatidyl Choline and Other Phosphatides, Powder, 1-Pound

Very pleased with the quality. I bought this for my neighbor's cats who have hairballs, and my little rescued dog too. Giving each of them 1/4 tsp (600 mg is the dose) 2 times a day with food. Hairballs have grease around them that makes them fat. In the wild, their diet has more fiber so hairballs come out. When you feed convenience food pellets, there is not enough fiber and enzymes to dissolve the grease so it accumulates around the hairball and makes it too fat to eject from mouth or bowels. Lecithin keeps the fat soluble so the hair ball grease melts off and becomes thinner.In the past, my 19 yr old cat Mustafa ejected 3 hairballs each 6 inches long in one evening after just 2 weeks of Lecithin 600 mg 2 x day WITH FOOD. He was so frisky after that, like a kitten! It works. Give for 3-4 weeks twice a day with food. If you have cats, buy it. It works great for humans too at removing cholesterol, weight gain.

Excellent produce. Great price.

The media could not be loaded. It tastes really good! Smells like animal feed for like baby goats or something. I am using this product to get my 100% choline daily intake while pregnant. Husband and I are trying to conceive and this product is just the right amount. You want phosphatidylcholine that comes from sunflower/eggs instead of soy as it is the most natural from food source. There’s a possibility that with soy it may have contaminants like metals, allergens, cause hormonal imbalance and it’s best to stay on the safe side. I also researched that this product is used to help with lactating when babies are born! I only dislike that it’s half way the entire bottle. I wish it had more and perhaps a measuring scoop would be nice!

good product

I've got PTSD, depression and anxiety and an ongoing traumatic family situation. I've recently come to realize that, with my background, extra attention to brain health should be more of a priority. I'm doing pretty well with medication but energy and motivation are still challenges at times. I'm a super positive and happy person and I take medication for my challenges, so I know it's not attitude, but brain chemicals, etc. It's really hard when you WANT to accomplish certain things but your body/brain won't let you carry it out.So...I ordered the Sunflower lecithin this week after reading about the cognitive benefits. I wasn't expecting instant results but later in the day I was suddenly energized to work on my to do list. This is after the workday, when I usually just want to veg out on the couch. I realized it had to be the lecithin.Regarding the energy boost let me clarify: it wasn't like coffee or caffeine - it just felt like a natural continuation of the energy I probably have at the beginning of the day when I'd like to think I can do "all the things" but in reality end up losing steam a lot sooner than I'd like. I tried vegging out just out of habit after work but at some point my mind was kind of honing in on another task I could be doing, so at some point I just got up and got busy. Once I got going I couldn't believe how good it felt and how focused I was. Mind you this was day one trying the product.I add this to my coffee, which may not be the best idea due to the heat and that it may destroy some of the nutrients. Nevertheless the flavor works and the product dissolves well after stirring a bit and I seem to still be having positive results. I saw someone post that they have been drinking it daily in their tea and felt it was effective, so I figured I'd do it with coffee.I'm on day 2 and feeling a lot more upbeat than usual after having it again in my coffee.I'm excited to see what will happen with longer term use. So far I'm a huge fan and plan to continue to incorporate this into my overall health maintenance plan. I wish more people knew about products that could help their brain health.

The media could not be loaded. [+] NUTRITIONAL CAFÉ REVIEW w/ videoThis is my best kept secret for brain health. The brain made up of about 1/3 lecithin. After I discovered this I put two-and-two together, and I thought it made sense to add extra lecithin to my diet much the same way someone would add protein to their diet to support strong muscles. I started out taking Soy Lecithin powder. Then I found a Sunflower Lecithin in a softgel. After that, I came across this product of Sunflower Lecithin in a powder. I felt like I struck gold with this product. It allowed me to supply greater amounts of lecithin to my diet without popping lots of softgels.I add this powder to my protein shake. It mixes really well in a blender with the protein powder, and it does not affect the taste of a chocolate protein shake (I can’t speak for other flavors). I usually add a banana to my chocolate protein shake to make it a little smoother tasting. I don’t do this every day. But, when I go too long without my, let’s call it muscle+brain shake, I do notice a slight downturn in my cognitive abilities. Then I start drinking the shakes again, and in a couple of days I notice my mind becomes sharper. I notice in things like I am able to read faster, concentrate better, and type faster. It’s noticeable, so I don’t think it is a placebo effect.Like I said, this is my best kept secret to brain health, and now hopefully it will help others out there.DISCLAIMER: I am not a physician nor am I dispensing medical advice. This review is only conveying my nutritional knowledge, experiences, and opinions in hopes that it provides insight for the reader.Nutritional Café is a trademark of this reviewer.

Perfect for emulsions with your oil

I was skeptical about the quality as I hate the taste of powder form supplements but struggle with pills so I usually get granules but ordered this by accident lucky I did because it’s a new love the size is amazing for the price it dissolves pretty darn good too, the quality of it and I feel the energy and my performance is always better with trying new supplements that have NO BS in it.