---
product_id: 490662728
title: "Design Thinking and Innovation Metrics: Powerful Tools to Manage Creativity, OKRs, Product, and Business Success (Design Thinking Series)"
price: "Bs.712"
currency: BOB
in_stock: true
reviews_count: 13
url: https://www.desertcart.bo/products/490662728-design-thinking-and-innovation-metrics-powerful-tools-to-manage-creativity
store_origin: BO
region: Bolivia
---

# Design Thinking and Innovation Metrics: Powerful Tools to Manage Creativity, OKRs, Product, and Business Success (Design Thinking Series)

**Price:** Bs.712
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- **What is this?** Design Thinking and Innovation Metrics: Powerful Tools to Manage Creativity, OKRs, Product, and Business Success (Design Thinking Series)
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## Description

Design Thinking and Innovation Metrics: Powerful Tools to Manage Creativity, OKRs, Product, and Business Success (Design Thinking Series) [Lewrick, Michael] on desertcart.com. *FREE* shipping on qualifying offers. Design Thinking and Innovation Metrics: Powerful Tools to Manage Creativity, OKRs, Product, and Business Success (Design Thinking Series)

Review: Great framework on metrics and design for a marketer - I'm in marketing and work a lot with design. This book handles all the boring stuff I have to do in a non-boring manner. OKRs, KPIs, all that stuff is important but boring to me. This book really made me look at data and measurement in a way that I never put together on my own. Though I've only had this book for a single day, I've already devoured many sections and plan on coming back to this often—I'm even sharing it with my team/clients/partner. It goes just deep enough to put the actionable advice to work. Take for example how everyone talks about North Star metrics. Beyond a pithy definition and a few examples, that's usually all people give you on it. This book was different in that it spent several pages talking about it and how to actually implement it today. There are other parts of the book that talk about statistics and data that make sense to people who aren't exactly math nerds. The refresher and explication were fantastic. I actually feel smarter for reading this book. And unlike other "canvas books", this one has great illustrations too, but it has a lot of content. There is a lot to read so it might take me a week to get through it all, applying as I go. The latter comment is my critique of the book. There are a few pages that are full blocks of text flanked with a few images because they wanted to cram so much content into one page. I'd prefer they just made the book several more pages longer to space out the text and make it more readable. But overall, that's only a small critique. I appreciate how the erred on more rather than lest content. As mentioned above, so many of these types of books are only reference diagrams with very little unpacking of what's actually going on. To some of the harsher critics, have you built multi-million dollar companies before? Have you spearheaded design sprints and complex projects? This book is something I wish I knew years before: all of it makes complete sense and it's highly useful. I don't think the author is an academic in some ivory tower spouting general ideas unrooted in real application. This is person who has taught in universities, but has been in the trenches as well to prove all his hard-won ideas here. It's rooted in reality. I can say this because I encountered the same problems and I can appreciate it when the author shows you the pitfalls and the way out or outright prevention! This is the first book of this series I bought, so I'm inclined to look at the previous books because this latest one is so valuable. (And, I'm wondering what gaps they fill to make this book even better.) In all, money well spent for this mid/senior level marketer.
Review: Easy to digest, actionable tips and a delight to read! - Dr. Lewrick's "Design Thinking and Innovation Metrics" is a fantastic read that offers valuable insights on measuring innovation. The incorporation of graphic illustrations throughout the book not only enhances the reader's understanding but also makes it a delight to read. One of the key takeaways from this book is the importance of focusing on the right metrics, rather than getting caught up in "vanity" metrics like the number of ideas curated. This book is a must-read for anyone looking to effectively measure and drive innovation in their organization.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #470,612 in Books ( See Top 100 in Books ) #24 in Industrial Product Design #102 in Management Science #122 in Industrial & Product Design |
| Customer Reviews | 4.6 4.6 out of 5 stars (117) |
| Dimensions  | 9.5 x 0.8 x 7.4 inches |
| Edition  | 1st |
| ISBN-10  | 1119983657 |
| ISBN-13  | 978-1119983651 |
| Item Weight  | 2.31 pounds |
| Language  | English |
| Print length  | 400 pages |
| Publication date  | April 11, 2023 |
| Publisher  | Wiley |

## Images

![Design Thinking and Innovation Metrics: Powerful Tools to Manage Creativity, OKRs, Product, and Business Success (Design Thinking Series) - Image 1](https://m.media-amazon.com/images/I/71AWaPup-QL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Great framework on metrics and design for a marketer
*by P***. on November 5, 2023*

I'm in marketing and work a lot with design. This book handles all the boring stuff I have to do in a non-boring manner. OKRs, KPIs, all that stuff is important but boring to me. This book really made me look at data and measurement in a way that I never put together on my own. Though I've only had this book for a single day, I've already devoured many sections and plan on coming back to this often—I'm even sharing it with my team/clients/partner. It goes just deep enough to put the actionable advice to work. Take for example how everyone talks about North Star metrics. Beyond a pithy definition and a few examples, that's usually all people give you on it. This book was different in that it spent several pages talking about it and how to actually implement it today. There are other parts of the book that talk about statistics and data that make sense to people who aren't exactly math nerds. The refresher and explication were fantastic. I actually feel smarter for reading this book. And unlike other "canvas books", this one has great illustrations too, but it has a lot of content. There is a lot to read so it might take me a week to get through it all, applying as I go. The latter comment is my critique of the book. There are a few pages that are full blocks of text flanked with a few images because they wanted to cram so much content into one page. I'd prefer they just made the book several more pages longer to space out the text and make it more readable. But overall, that's only a small critique. I appreciate how the erred on more rather than lest content. As mentioned above, so many of these types of books are only reference diagrams with very little unpacking of what's actually going on. To some of the harsher critics, have you built multi-million dollar companies before? Have you spearheaded design sprints and complex projects? This book is something I wish I knew years before: all of it makes complete sense and it's highly useful. I don't think the author is an academic in some ivory tower spouting general ideas unrooted in real application. This is person who has taught in universities, but has been in the trenches as well to prove all his hard-won ideas here. It's rooted in reality. I can say this because I encountered the same problems and I can appreciate it when the author shows you the pitfalls and the way out or outright prevention! This is the first book of this series I bought, so I'm inclined to look at the previous books because this latest one is so valuable. (And, I'm wondering what gaps they fill to make this book even better.) In all, money well spent for this mid/senior level marketer.

### ⭐⭐⭐⭐⭐ Easy to digest, actionable tips and a delight to read!
*by H***Y on May 7, 2023*

Dr. Lewrick's "Design Thinking and Innovation Metrics" is a fantastic read that offers valuable insights on measuring innovation. The incorporation of graphic illustrations throughout the book not only enhances the reader's understanding but also makes it a delight to read. One of the key takeaways from this book is the importance of focusing on the right metrics, rather than getting caught up in "vanity" metrics like the number of ideas curated. This book is a must-read for anyone looking to effectively measure and drive innovation in their organization.

### ⭐⭐⭐⭐⭐ Great book!
*by C***S on April 24, 2023*

The book is very educational and practical. It changed my perspective. I highly recommend it.

## Frequently Bought Together

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- The Design Thinking Playbook: Mindful Digital Transformation of Teams, Products, Services, Businesses and Ecosystems (Design Thinking Series)

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*Product available on Desertcart Bolivia*
*Store origin: BO*
*Last updated: 2026-02-16*