SuavecitoPomade Firme Clay - Strong Hold Hair Clay For Men - Low Shine Matte Hair Clay Pomade For Natural Texture Hairstyles

Very firm and thick texture. Scent is mostly neutral minus a light leathery smell that isn't bad.

If you’re looking for a matte finish with a strong, flexible hold, Suavecito Clay Pomade delivers on almost all fronts. Designed for those who want texture, volume, and a natural look without the shine, this product has become a go-to for many guys aiming for a more modern, effortless hairstyle.

So, in a nutshell, this is one of the best hair products I've ever used. In terms of styling it is absolutely amazing. It gives you a fairly strong hold while not being crusty or hard. You can really restyle your hair by wetting it again. It also doesn't give you that shiny greasy look that most pomades do. The only issue I have with this product it that it is NOT easy to wash out. Or, I should say it wasn't until I figured something out. And it's extremely simple. For anyone having issue or for future buyers there's one thing you need to do to wash this product out with a single shampoo session. When you get your hair wet and lather on your shampoo LEAVE the shampoo in your hair for about 10 minutes. Get it good and soapy on your hair and then move on to the rest of your shower. Clean your body and face and go back to your hair after about 10 minutes of leaving your shampoo on it and I guarantee when you rinse it out the product will be gone. Easy as that. I'm so glad I figured this out because I love this product.

This Firme Clay Pomade from Suavecito delivers a truly firm, low-shine hold that’s perfect for textured, matte styles. The thick clay texture gives great control and structure, especially for short to medium-length hair. Once it’s fully worked in, the style stays put without looking stiff or overly styled.That said, this isn’t the easiest product to use. The dense consistency makes it harder to emulsify in your hands, and it takes some effort to distribute evenly through the hair. It can feel heavy or greasy if overapplied, and it's definitely more difficult to wash out than some of Suavecito’s other water-based pomades.Another thing I noticed is that the scent isn't as fresh or appealing as their other products—less barbershop-clean and more muted, clay-like. Not a dealbreaker, but worth noting if you’re used to Suavecito’s signature fragrances.Still, the performance is there. If you’re after a strong, all-day matte look and don’t mind putting in a bit of work during application and removal, this product delivers reliable results. Just not quite as user-friendly or pleasant-smelling as others in the line.

10/10 recommend. Great for someone with extremely thick hair that wants to style but keep the “natural” look. No sheen. Incredibly durable (lasts all day, and some lol) I wouldn’t look anywhere else. This is all you’ll ever need!

This is EXACTLY what I was looking for. Slight shine to it, but mostly matte. High hold and reshapeable. Lasts a long time (longer than a day if you want!) and smells great!

I have never had a hair product that left your hair so greasy. Of course the directions say add water to reactivate. I’ve washed my hair 5 times just to get some normalcy to my hair back. Still has product in it. Don’t even get me started on the application of it. The pomade will turn into grease on your hands and you have to scrub to get it off. I should had read more reviews on this. Others have said the same thing. Definitely will not be getting this again.

I’ll give it to Sauvecito, their products smell really good and the OG pomade is pretty good.This product however was a total miss for me. As I needed a clay. The tub says clay, I figured this was an easy choice. Sadly this is not a clay, this is a strong hold matte pomade, a useful product for some I’m sure, but not a clay.Even more confusing is I tried their matte pomade, and instead found a product that offers no hold or lasting power.Seems they should discontinue the existing matte pomade, replace it with this, and try again on making clay.