Black Matte Cake Eyeliner & Pressed Eyeshadow, Water Activated Powder; Gluten & Cruelty Free

Apparently, I didn't read the instructions or user reviews, so I've been applying this eyeliner dry. The product goes on smoothly and provides a well-pigmented yet soft color that lasts virtually all day. (I'm retired now, so "all-day" is shorter than during my working life, but still, at least 10 hours plus.) I've had no issues with smudging. I like the look for an older woman, not sharply defining like wet/gel but bold enough to define my eyes.I like this eyeliner enough that I'm ordering another pot of the navy blue color to stock up in advance of any shortage.

Beautiful. This compressed powder comes in a lovely little pot. It goes on very easily with a brush and stays put. The color is as pictured. I'm very happy with this purchase.

This eyeliner goes on so smoothly. I do wish that is stayed put longer.

I miss the old Maybelline cake liner. I don't know why the new liners are so transparent and disappear. THIS IS THE BEST I've found. Easy to put a thin line on old eyes and lasts the day. Brush not included.

Eye shadow arrived broken. Powder was loose inside compact and its box. When I opened the compact, powder got all over the counter and me. I think this product is too fragile to ship, so I asked for a refund instead of a replacement.

I had missed that this cake was not waterproof, and wore it during a virtual meeting where I cried 😜 Just be forewarned 😉

So easy to apply and stays on longer than an eye pencil, thank you!

I love this eyeliner. It activates with water and seems to stay on tree than gel or pencil eyeliner.