Who is permanent hair color best for?

Ideal for anyone seeking 100% gray coverage, long-lasting color, or a new look. Delivers multi-tonal, natural results that transform or maintain your shade.

How do I choose the best shade for me?

Take our quick Color Quiz on Madison Reed's website for a pro match. It considers your current color, roots, and goals to guide you to the perfect shade.

How long does it last & how often should I color?

Color lasts until hair grows out but fades over time. Most people reapply every 4–6 weeks. Use color-safe care to keep color vibrant.

What if I have stubborn grays?

Choose Knockout Collection shades (NNN/NNA) with extra pigment. For resistant grays, process 45 minutes instead of 35.

Can this lighten my existing hair color?

Yes, up to 2 levels on natural hair. It cannot lighten already-colored hair. For bigger changes, try Prime for Perfection or visit a Color Bar.

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Madison Reed Radiant Hair Color Kit | 3.5NNN Darkest Brown (Ravenna Brown) for 100% Gray Hair Coverage | Salon Quality Permanent Hair Dye | PPD-Free & Ammonia-Free | (Packaging May Vary) 1 Pack

Madison Reed Radiant Hair Color Kit | 3.5NNN Darkest Brown (Ravenna Brown) for 100% Gray Hair Coverage | Salon Quality Permanent Hair Dye | PPD-Free & Ammonia-Free | (Packaging May Vary) 1 Pack

Product ID: 405646755

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Details

Color
3.5NNN - Brown
Package Information
Box
Product Benefits
Everything you
Brand
Madison Reed
Item Form
Cream

🌿PPD & ammonia-free, keratin enriched

🎨25 vibrant shades for every style

🛡️100% gray coverage, long-lasting

Description

✨ Transform your roots, transform your vibe! ✨

ALL INCLUSIVE KIT - Everything you need from gloves to color-protecting shampoo, making your at-home color experience flawless and easy.
HAIR LOVING FORMULA - Infused with keratin, argan oil, and ginseng root extract for healthier, shinier hair after every use.
CLEAN BEAUTY COMMITMENT - Free from ammonia, PPD, parabens, and cruelty—color with confidence and conscience.
SALON QUALITY COLOR AT HOME - Achieve multi-dimensional, natural-looking results without the salon price or hassle.
100 GRAY COVERAGE ZERO COMPROMISE - Say goodbye to dull roots with guaranteed full gray coverage that lasts.

Madison Reed Radiant Hair Color Kit in 3.5NNN Ravenna Brown offers salon-quality, permanent hair dye with 100% gray coverage. This cream-based, dermatologist-tested formula is enriched with keratin and natural oils, free from harsh chemicals like ammonia and PPD, and includes a complete at-home coloring kit with protective and nourishing products for a vibrant, healthy finish.

Specifications

Manufacturer	Madison Reed
Item Weight	13.1 ounces
Product Dimensions	5.5 x 2.5 x 8 inches
Country of Origin	USA
Size	12.8 Fl Oz (Pack of 1)
Color	3.5NNN - Ravenna Brown
Special Features	Not Tested On Animals
Usage	Cream-based color is easy to apply to roots for precise coverage in 5 steps. One Radiant Hair Color Kit has everything you need to color at home with confidence with easy to follow step-by-step instructions. Kit includes Radiant Cream Color, Conditioning Color Activator, 2 pairs of gloves, cap, barrier cream, cleansing wipe, Color Protecting Shampoo & Conditioner, and instruction booklet.
Included Components	Customized Instructions, Color Protecting Shampoo and Conditioner, Radiant Cream Color, Conditioing Color Activator, and Barrier Cream, Cleansing Wipes, Protective Cap, and Gloves
Batteries Required?	No