Exotic Shine Hair Color by Creme of Nature, 10.01 Ginger Blonde, with Argan Oil from Morocco, 1 Application

The color wasn’t right for me, but I kind of knew that could happen as I was buying it. However, the color took to my hair very well, so I am here to buy another box in a different color. I am biracial, and I have very thick curly and frizzy hair, and the last brand I bought did not really work. This brand is a keeper for me.

Love,love, love this!!! Made my hair the perfect color red! I wash my hair every week so it faded fast but I absolutely loved red on me:) I only used one box but my hair was already a light brown so that definitely made the color pop more! Comes with an oil treatment, developer, dye, conditioner , and gloves!

Value for my money, the colour is beautiful and it took quite well to my locks

Color is nice (indoor lighting) I have medium brown hair with grays. It's easy to use, minimal staining, but the smell is so strong. Because of the smell I may not reorder.

Vibrant color

worked well, i added 40 v developer to it too

Really happy with my purchase, out of all the colors this one stays the longest. Will definitely purchase again.

I had used the same brand creme of nature for years. Something has changed. It's awful. Don't recommend. Glad that I did a test. Dry and tough. Never had a dye leave hair so brittle that was supposed to have extra moisturizer and be made for black hair. In the past had always been exceptional. Will not buy again. Whatever changes they made to the formula ruined the product. Thought the small section I did was going to fall out it was so bad. I don't recommend.