








🎨 Unlock salon-grade gray coverage with a violet twist — because your hair deserves the spotlight.
Wella Color Charm Permanent Liquid Hair Color in 050 Cooling Violet uses advanced Liquifuse technology to deliver vibrant, fade-resistant color with excellent gray coverage. Its intuitive color-coded system simplifies shade selection, while a gentle floral scent enhances the application experience. Popular among professionals and consumers, it offers consistent, salon-quality results in a compact 1.4 fl oz bottle.











| ASIN | B07Q5C27VR |
| ASIN | B07Q5C27VR |
| Best Sellers Rank | #81,816 in Beauty ( See Top 100 in Beauty ) #1,108 in Permanent Hair Color |
| Customer reviews | 4.6 4.6 out of 5 stars (1,783) |
| Date First Available | 23 April 2019 |
| Item model number | 99240013929 |
| Item model number | 99240013929 |
| Manufacturer | Coty Inc. (WELLA Color Charm) |
| Manufacturer | Coty Inc. (WELLA Color Charm) |
| Product Dimensions | 4.75 x 2.46 x 9.3 cm; 36 g |
| Product Dimensions | 4.75 x 2.46 x 9.3 cm; 36 g |
L**C
Muy buen producto
J**H
Removed my brassy hair color. I mixed this with T14. One part of this to 2 parts of T14. First I thought it was to dark. But then remembered wet hair is darker. Toned to nice silvery color, which what I was going for. Nice additive.
G**A
I was thinking it’s normal coloring set for hair including bliching . But it’s small bottle with permanent. I search how to use and it’s need add a few drops to normal coloring. I used it and my hair looks like dolls not possible understand which color happened. Should be blind , but with pigment happening brown gray and some shine of yellow or green.
J**C
This was exactly what I needed to tone down the orange in my hair after bleaching my natural black. I didn’t want to lighten it any further, so I tried this instead, and it worked really well. The colour came out much more balanced. I’ve also been mixing a bit of it into other dyes to help cancel out any leftover orange tones, and that’s been super effective too. You only need a few capsules each time, so the bottle lasts a long while. I've been trying to achieve a bubble tea brown colour and this (2 cap full shots) eally helped along with my light ash brown permanent colour I mixed my 20vol developer. Overall, it’s been a great little fix for keeping my colour looking more neutral.
C**.
Amazeballs. I used this with no other toners. Straight Wella 050 with 20 volume developer. See my before where I stripped what I could of my old color and years of dying it auburn but did not want to fry it by going blonde. Yes red simply will not come out. But my goal is to grow out my gray so I needed to get close to my base for this. Well it delivered pretty damn well. I still have hints of red but my hair is overall very ashy now with no yellow or orange whatsoever. Extremely happy with this. Hopefully this will be sustainable but we shall see. See before and after in different light (warm versus white)
Trustpilot
3 weeks ago
3 weeks ago