Measure What Matters: The Simple Idea that Drives 10x Growth

I was new to the concept of OKRs', however, this book, so well laid out and so well written was great.I go back to it time and time again, and love the case studies. I have ordered as gifts for fellow entrepreneurs.

John Doerr, arguably still the world’s best-known VC, is at the point where he thinks it’s time he handed down to the next generation “the commandments,” as he perceives them to have been handed down to him by (prolific author cum management guru in his own right, and) former Intel CEO Andy Grove and as perfected and imposed on hundreds of companies by himself.To judge by the people whose testimonials he has drafted to bolster / showcase the validity of his method (Objectives and Key Results, OKR for short), he was clearly running out of time to do so: sure, the foreword for the book was penned by none other than Larry Page, but Bill Gates and Bono are no longer red hot, let us say.I did almost cry when I realized what Nuna means in Korean and how it relates to the name of one of Doerr’s latest investments, but the next Google or Sun Microsystems it ain’t and neither is robot-made pizza. And the main reason I almost cried is I read this on the airplane.For a reason: this is airplane reading!To wit (and I quote from page 273):Four Superpowers of OKRs1. Focus and Commit to Priorities2. Align and Connect for Teamwork3. Track for Accountability4. Stretch for AmazingContinuous Performance ManagementImportance of Culture---> Not something you’d be want to be caught reading on terra firma, then. Or underground, on the tube, for that matter!

This is the first time I have felt compelled to review one of the hundreds of books I have read.John Doerr philosophy of "Ideas are easy . Execution is Everything" is interwoven throughout this the book. This is a reassuring theme of other books and I remembered this idea being put forward in Sir Ronald Cohen's The Second Bounce Of The Ball: Turning Risk Into Opportunity.John Doerr's book is truly exceptional, detailing how he brought the concept of Objectives and Key Results to Google, something he used at both Intel and Sun.As with his philosophy, the execution of defining both Objectives and Key Results is the main focus and through the many case studies which he features in his book as to how the strategy has been successfully implemented in other well known and successful technology companies, this is clear in the Google OKR playbook section near the end of his book where he says Objectives and Key Results written poorly are a waste of time.This book will be of most use for those involved in technology startups, like myself because the examples given are directly applicable to familiar concepts like agile and continuous improvement and iteration however any business owner or manager, who truly wants to grow their business will find this book useful.

This is the solution that agile and scrum processes have been screaming for. Headless sprinting and agile-because-specs-are-hard has been the bane of software development culture for at least a decade now. OKRs are the balancing pole that has been needed along the way, making sure that short sighted decisions are harder and focus flux is minimized.This book has made its way to a top company in Denmark, and its just getting started with OKRs with amazing results. OKRs should be the next golden standard in Agile.This book, although superficial in implementation details, has gotten a spot in my top 5 of all time books. The idea is simple, the implications are enormous.

What I liked most about John Doerr’s book is that it goes back to first principles in explaining the value of OKRs. Like most things that look easy from the outside, putting them into practice is another thing altogether (this was our experience with OKRs initially). What the book does do is enthuse and inform by providing example after example of how effective the methodology can be when executed well. Part 2 is a little less interesting, perhaps because the world of Bill Gates and Bono is not so easy to identify with. If you are considering introducing OKRs in your company this has to be a book to read first.

I like the overall concept of OKR and the benefits it can bring, especially if aligned across the organization but the message is a bit repetitive in the way it is presented.

Great framework for understanding how to effectively implement OKRs. Chapter by Bono was an utter waste of space though.

Imagine all the lessons you've been taught about goals; now imagine there is a system which combines all of them into two key tasks and a few routines; that is OKRs. What I love about this method is it is so clear, easy, measurable; no more mushy goals, no more gap between vision and implementation, no more soul-destroying long performance or ops reviews where things are discussed to death and still nobody knows what is going on; this cuts to the chase of what it is you want and how you think you'll get it, with a mixture of flexibility and accountability built in. Excellent. I think many traditionally structured companies would benefit from this learning.

This book is transformational for all types of organizations and career goals. I highly recommend this book to read for sure.

Read it and comment bellow if it is not.As a manager we commonly fall for lack of vision from the top.This book clearly illustrates what an on sync enterprise can accomplish.Totally worth the time.

I’m always looking for tools to increase productivity. This book is an excellent introduction if you’re not familiar with OKRs. I enjoyed reading the case studies in the book and about John’s personal history of tech in Silicon Valley.Measure What Matters is a handbook for both small and large organizations for setting and achieving audacious goals through the use of OKRs. OKRs stands for "Objectives and Key Results." It is a collaborative goal-setting methodology used by teams and individuals to set challenging, ambitious goals with measurable results. OKRs are how you track progress, create alignment, and encourage engagement around measurable goals.John is an engineer, acclaimed venture capitalist, and the chairman of Kleiner Perkins.John was an original investor and board member at Google and Amazon. He’s passionate about encouraging leaders to reimagine the future, from transforming healthcare to advancing applications of machine learning.

Todo llegó muy bien y rápido

Da viele Rezensionen hier verhältnismäßig negativ sind, fühle ich mich gezwungen ein paar Worte zu dem Buch zu schreiben. Ich bin der Meinung, dass dieses Buch ist, was man daraus macht, wie so vieles im Leben. Persönlich halte ich das Buch für wahnsinnig gut und brilliant.Was man Wissen sollte, aber bereits der Einband hergibt, es handelt sich mit Sicherheit nicht um eine wissenschaftliche Abhandlung oder Anleitung um all seine Probleme zu lösen und das perfekte Unternehmen aufzubauen. Hier werde OKRs dargestellt, ein simples, aber brilliantes Tool zur strategischen Zielsetzung in Unternehmen. Um dieses Tool zu veranschaulichen, gibt es viele Beispiele, die zumeist ein Kapitel umfassen, von Google, über die Melinda and Bill Gates Stiftung bis zu ONE ist alles dabei. Die Kapitel sind kurz gehalten und daher sehr gut leserlich. Als Ressourcen sind dann auch noch ein Auszug von Googles OKR Prozess gegeben, was mit Sicherheit eine gute Orientierung ist. Als kleines i-Tüpfelchen sehe ich noch die vielen Geschichten und persönlichen Erzählungen des Autors und des gesamten Silicon Valley.Alles in allem halte ich dieses Buch für sehr gelungen um OKRs und die sich ergebenden Möglichkeiten zu verstehen. Die persönlichen Noten des Autors machen dieses Buch zu etwa besonderem unter den Business Ratgebern. Ich werde dieses Buch mit Sicherheit weiterempfehlen und kann daher auch hier nur zu einem Kauf raten.